The brand that represents Bronx style and culture is checking in to a new deal with the Residence Inn by Marriott at the Hutchinson Metro Center.
Bronx Native and its owner Amuarys Grullon are hosting ‘BX Live Nights,’ a collaboration of music, drinks, and merchandise with what Grullon described as ‘chill and cool vibes,’ each upcoming Thursday night from 6:30 to 9:30 p.m. at the hotel.
Each BX Live Nights feature a new, Bronx-based musician performing while Grullon MC’s the occasion with his brand’s merchandise on grand display.
“What’s exciting about this is an opportunity to showcase not only to the Bronx but people travelling in and out of the borough,” Grullon said.
BX Live Nights also showcases another new, more fluid facet to the borough, the Bronx Berry drink.
It’s a blackberry infused, mellow but zesty drink sold exclusively during the evening shows.
Bronx Native recently opened an outlet in Hunts Point. His latest move signals the trendy entrepeneur’s expansion of the brand into the east Bronx.
Of course, he’s no stranger to the area since Grullon won the ‘Made In the Bronx’ award and was honored by the Bronx Chamber of Commerce at Marina Del Ray on Thursday, April 11.
“The future is very bright and it is in the Bronx,” Grullon said excitedly about the new residency with the Residence Inn by Marriott.