Concourse Plaza will occupy four new businesses

Randall Briskin, the Feil Organization’s vice president of leasing, said that it paid close attention to the shoppers’, residents’ and employees’ needs when it remodeled the Concourse Plaza.
Photo courtesy of the Feil Organization

A shopping complex in the Bronx will soon boast four exciting new tenants.

According to the Feil Organization, business retailers Modell’s, Kidstown and Rainbow Stores along with professional service business American Stenographic have each reached deals with Feil to occupy space at Concourse Plaza.

The four businesses will occupy a total of 37,500 square feet of retail and office space at the 25-year old complex.

Modell’s, a longtime sporting goods retailer that has been in business for over 125 years, will lease the largest of the four spaces, occupying 15,000 square feet.

Another retailer, Kidstown, will occupy 13,111 square feet of space.

Additionally, Rainbow stores will lease 7,585 square feet of retail space, while American Stenographic will occupy 1,800 square feet in the office tower, which currently has 30 business tenants.

Terms of the deal, including the amount of money and years of each transaction as well as when each tenant would officially begin their lease, were not disclosed by Feil.

The four deals followed an $18 million renovation project for the plaza led by Feil, which took place for two years before being completed in October.

The rejuvenation plan included an overall update of the complex, a new facade and the renovation of the Food Bazaar supermarket, one of the largest grocery stores in the Bronx.

A Burger King and Popeye’s will also occupy space at the Concourse Plaza in the near future, a complex located just blocks from Grand Concourse, Yankee Stadium and near the Bronx County courthouses.

“This (Concourse Plaza) is part of the exciting Bronx revitalization,” said Randall Briskin, vice president of leasing for the Feil Organization, the complex’s owner and manager. “For this particular project, we (Feil) had to pay very close attention to the area’s shoppers, permanent residents along with its employees (from the Bronx County Courthouse, for example), so we could remodel the plaza to properly serve everybody’s needs.”

“We reinvested in this plaza, and it is clearly paying off as we add new retailers and services,” Briskin added.

Concourse Plaza, which includes over 300,000 square feet of retail and office space, a five-story office building, an underground parking lot and a 10-movie cinema, has nearly 13,000 square feet of retail space and another 3,000 square feet of office space on the fourth floor currently available for lease.

Reach Reporter Steven Goodstein at (718) 260-4599. E-mail him at

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